About IDG ROMANIA
Our mission: "Answers for the information Age"
IDG Romania – established in 1993 as a subsidiary of IDG Inc, HQ in Boston, Mass, USA – is the market leader publishing, events, online and all other IT&C related projects in Romania. Our core mission is "Answers for the Information Age" and we are fulfilling this mission via all the means at our disposal.
We are, of course, publishers, and world wide leaders. Hundreds of millions of people all around the world are reading daily an IDG publication, or an IDG e-newsletter or attending an IDG event on 5 continents and in more than 80 countries.
We are global company taking advantage of the huge potential and know how spread all over the world (the warnings about market tendencies included). We are now in the middle of a very interesting and challenging turn as the business model in our area is changing as well. "Generating Leads" means for us not only a slogan but opening new business opportunities in Romania and abroad for our clients.
IDG Romania reaches its audience via its 3 divisions:
- Publishing
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- IDG Romania produces three main publications on the Romanian market: PC World, ComputerWorld and NetworkWorld, alongside with special supplements, catalogues, guides and white papers.
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- PC World – Being the most read IT&C magazine worldwide, it is a reference monthly magazine for the Romanian PC users too. The publication covers the full spectrum of the PC universe, from hardware and software to web, networking and digital world, reaching more IT decision-makers than any other publication. The magazine has become Romania's read PC magazine with a total readership of 60,000 readers.
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- ComputerWorld – It is the most important Romanian IT publication business oriented, equally addressed to managers, IT specialists and domestic users. Over 90% of the CW Ro content is about new products, services and solutions, case studies, market trends, IT&C events, the activity of the Romanian IT&C companies, the economic effects of IT.
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- NetworkWorld – The editorial style of the magazine covers isses such as: architecture and administration of networks, transmission of data, voice and images, reviews and comparative analyses of specific product categories, as well as case studies and of course an up-to-date specialist information service.
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- We are also producing twice a year (since 4 years ago) an English language guide (directory) of the Romanian IT&C market in Romania – The Romanian IT&C Directory – as an overview (statistics and trends, more then 800 companies listed by field of activity and professional verticals applications, interviews, legal frame, associations aso).
- Other special projects produced periodically by IDG Romania include: The SMBs IT&C Solutions Guide, InfoGuide, The Romanian Hot Spots Map, The Business Intelligence Map, The Global Outsourcing Guide; The Digital World series: Back to School Guide, Top 100 Best Products of the Year, Home Entertainment aso.
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- Online
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- The online business of IDG Romania is continuously growing. Monthly we add new features and improve our websites in order to reach the highest demands of the permanently evolving online medium on the local and global market.
- Currently, the online network of IDG Romania includes 5 web sites and 16 professional e-newsletters.
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PCWorld.ro
It's the perfect mix: PCWorld averages 50.000 unique visitors each month. And with over 15.000 readers, PCWorld is the most widely-read technology and business magazine. This integration of online and offline content appeals to today's most users, especially managers who look for and want to know about the latest technologies. If you want impartial advices about the various products available on the market , then PCWorld.ro is the place for you.
E-Newsletters: PCWorld.ro also provides to our subscribers 6 regular e-newsletters on specific domains as it follows: PC World Hardware, PC World Software, PC World Webnews, PC World Digital World, PC World Tips & Tricks, PC World Digest. Also, we send special e-newsletters with the occasion of some events (ex. RoCS, CeBIT Germany, CeBIT Bilisism aso)
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- ComputerWorld.ro
ComputerWorld's online-only editorial staff strives to always report IT news first. IT influencers come to ComputerWorld online first because they know it will have the important stories before any other site.
Like the print publication, ComputerWorld online presents all information from the perspective of the IT influencers themselves. Any site can post IT content, but ComputerWorld distinguishes itself by quoting more IT executives and influencers in our stories than any other site.
More than 50% of ComputerWorld's online content does not originate from the print pubication, but is online-only or partner content. This gives visitors a unique information source with complementary value.
E-newsletters: There are 6 special e-newsletters that ComputerWorld.ro provides to its subscribers: ComputerWorld Daily, ComputerWorld Top 10 News of the Week, ComputerWorld E-Health, ComputerWorld IMM, ComputerWorld BIS, ComputerWorld Security.
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NetworkWorld.ro
The network industry is moving permanently, a lot of things are changing in this area. Technologies have been replaced, Web sites have populated the Internet and then faded away and markets have risen and fallen. Through it all, NetworkWorld has stayed the course, beeing a reference point to its readers. NetworkWorld.ro is one of the most visited Romanian websites by the professionals in the netwotrking & telecommunications sector.
E-newsletters: NetWorkworld.ro provides 4 specialised e-newsletters to its subscribers: NetworkWorld News, NetworkWorld Top 10 News of the Week, NetworkWorld Special and NetWorkWorld Weekend News (each time on a specific area).
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IDGPartners.ro
IDG Partners is part of a wider initiative of IDG Romania to promote the online services and the Internet, especially as a complementary solution for the written press. The advantages of using the Internet as rapid information "vehicle" are multiple. The more precisely aiming of potential readers, the information update and the actually unlimited volume, are just a few of the reasons that determined us to involve more and for a long term in providing new, complex and unique online services. The "IDG Partners" idea came in order to meet more efficiently our major partners needs to systematize better the huge volume of data and information, all grouped under the "umbrella" of a single portal. Actually, IDGPartners.ro is a more condensed bridge that "serves" different communities at the same time!
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- Events
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- Trade show and events represent one of the main strategic directions for IDG Romania. We are organizing events, conferences and seminars since 12 years ago. We cover, each year, 5 categories of events:
- Technologies events;
- Professional verticals events;
- SMBs events;
- CIO Forums;
- Companies events and targeted conferences;
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But the "crown jewel" of the IDG Romania Events' division is the biggest B2B event in Romania, RoCS (Romanian Computer Show), a 3 days gathering of the all major companies in Romania, with dedicated conferences, seminars, debates and roundtables on major issues analyzing the impact of IT&C in our social and economical lives. RoCS this year will be at its 14th edition.
Just a glimpse into ROCS 2007 you can have visiting our web site: www.idg.ro/rocs
For any further details regarding each specific division or brand (print publication or site) please do not hesitate to contact us by mail – office@idg.ro or phone: +4 – 021 – 314.41.02/314.41.20.